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From supporting local charities to having control over how to support values, here are seven answers to the question, “What does social responsibility mean to you in marketing?” Helping the Communities You Care About Aligning Your Marketing With Ethics and Morals Bringing Wellness and Prosperity to All Involved Being…
As a business owner or freelance writer, determining the right payment rate for articles can be a complex process. To help you navigate this challenge, we’ve gathered insights from eight industry professionals who shared their strategies for setting freelance writing rates, considering factors such as complexity, experience,…
Crafting interesting sales copy for your website can be the difference between a successful conversion and a lost opportunity. To help you create persuasive content, we’ve gathered 11 expert tips from founders, marketing professionals, and content creators. From engaging readers with storytelling to leveraging social proof…
Are you considering advertising on YouTube but unsure about the costs involved? We’ve gathered insights from experienced marketing professionals who have delved into the world of YouTube ads. In this article, we’ll explore four different perspectives on the costs associated with YouTube advertising and the factors that can influence…
Creating a captivating LinkedIn summary can be a daunting task, but with the right tools, it can become a breeze. We asked professionals from various industries to share their favorite LinkedIn summary generation tools, and they provided us with eight top-notch options. From intuitive summary creation with Jasper…
In the ever-evolving world of team communication tools, the debate between Mattermost and Slack continues to be a hot topic. To help you make an informed decision, we’ve gathered insights from five industry professionals who share their thoughts on why they believe Mattermost has the edge over Slack. From…
From caring and offering solutions to observing customer interactions, here are nine answers to the question, “What’s the key to delivering world-class customer service?” Understand Your Customer Create a Plan of Action Put Yourself in Your Customers’ Shoes and Actively Listen Provide Apologies to Calm Upset Customers…
From providing enthusiastic updates about your business to connecting with the target audience, here are 12 answers to the question, “What are ways to promote a small business with content marketing?” Show Pride in What You Do Focus on Quality and Value Create a Strong…
From dreaming to finding the right approach, here are 15 answers to the question, “What are your favorite quotes about going for it?” Dream! Dream! and Then Go for It! Better Pass Boldly into That Other World… If You’re Going Through Hell, Keep Going Life is Like…
From combining elements to ignoring the process, here are 12 answers to the question, “How did you come up with a brandable name for your business?” Combined Elements: Photo + Aid + AI = PhotoAiD Resisted Trends Started Out as “Oojaah” and Became “Kegelbell Used the…
From Cristiano Ronaldo promoting Linic hair care to Michael Jordan’s iconic Air Jordan sponsorship, here are 8 answers to the question, “What is one example of a celebrity-endorsed product?” Cardi B and Reebok Cristiano Ronaldo Promoted Linic Ryan Renolds and LG G7 ThinQ Smartphone Beats by Dre headphones Michael…
From featuring witty content to leveraging Elon Musk’s celebrity status, here are 13 answers to the question, “Why was Tesla’s marketing strategy successful?” Authentic Humorous Approach Superior Product and Effective Digital Marketing Attention Grabbing Technology Advancement Excellent After-Sales Service and Customer Support Innovative Referral Program Passionate Brand Advocates Strong Brand…
Deciding between an SEO consultant and an in-house SEO specialist can be a challenging task for any business. To help you make the best decision for your company, we’ve gathered insights from nine industry experts who share their perspectives on factors such as resources, required expertise…
In the competitive world of real estate investing, having the right CRM can make all the difference in managing relationships and closing deals. To help you find the perfect fit, we’ve gathered insights from industry experts and professionals who shared their top CRM recommendations for real estate…
From Muck Rack to ActiveCampaign, here are five answers to the question, “Who do you use for your email marketing database, and why?” Muck Rack Campaign Monitor Multimedia Lists Mailchimp ActiveCampaign Muck Rack Muck Rack is my go-to for email marketing databases. With Muck Rack, I’m able to…
From virtual poker night to virtual cooking sessions, here are 13 answers to the question, “What are some unusual yet fun team-building activities?” Make a Zombie Apocalypse Simulation Check Out Your Local Axe Throwing Bar Explore Sandbox VR Build a Rube Goldberg Machine Unite Your Team With a Game of…
From catching mistakes to ensuring continuity and longevity, here are eight answers to the question, “What are ways that data analytics can help you make better marketing decisions?” Diminishes False Assumptions Provides a Better CLV Understanding Improves ROI on Marketing Spend Gives Helpful Insights Into…
From showing customers how you can benefit them to selling a product you care about, here are nine answers to the question, “What is the best way to sell?” Building Value Treat the Sale Like You Are Giving Advice to a Friend Have Confidence Follow a Strict Code…
From Wrike to Azendoo, here are nine answers to the question, “What are your favorite alternatives to Smartsheet?” Wrike Asana Monday.com Microsoft Excel Airtable Microsoft Project Basecamp LeanKit Azendoo Wrike Wrike is a project management application that facilitates team collaboration and management of tasks, so I think it…
From making sure you add value to doing added research, here are five answers to the question, “What are a few highly recommended tips for approaching a business to sell your services to their customers?” Add Value to their Existing Relationship Use Video to Approach…
From relying on automation to focusing on personalization, here are eight answers to the question, “What are your best tips for using Salesforce for customer retention?” Implement Automation Account for Lead Scoring and Engagement History Organize Your Data Identify and Target Inactive Customers Use Social Media to…
How Many Seconds Does a Recruiter Look at Your Resume? From fewer than five seconds to a minute max, here are nine answers to the questions, “How many seconds does a recruiter look at your resume, and why?” 4-5 Seconds 2 Seconds to 10 Minutes 5 to 7 Seconds Only a Few Seconds 10 Seconds…
From Junior: Writing Your Way Ahead in Advertising to Think Like a Breadwinner, here are 14 answers to the question, “What are your top book recommendations that you think every copywriter should read?” Junior: Writing Your Way Ahead In Advertising by Thomas Kemeny On Writing: A Memoir of the Craft by Stephen King A World…
What's the best time to post on LinkedIn? From Wednesdays for the general professional to making sure you stick to one time, here are six answers to the question, "What are the best times to post on LinkedIn and why?" General Professionals, Wed. at 12 PM and 5-6 PM Speak When Relevant and When Your…