Public Relations

How to Find beehiiv Newsletters to Pitch on Featured.com: A Step-by-Step Guide

Connectively Verification Signals: What They Are and How to Earn All Seven

What are Connectively Verification Signals? Connectively’s Verification Signals are seven automated checks shown on public expert profiles that confirm specific information journalists otherwise have to look up themselves. The signals cover your professional identity, company affiliation, LinkedIn profile, external professional references, headshot, company information, and profile visibility. Only the signals you’ve confirmed are shown to…

What Is a GEO Audit? How to Measure and Improve AI Search Visibility With Featured

A GEO audit measures how AI search engines describe, recommend, and cite your brand. It shows where your brand appears in AI-generated answers, where it is missing, which competitors appear instead, and which sources influence those answers. GEO stands for Generative Engine Optimization, the practice of improving how AI assistants describe, recommend, and cite a…

How to Find YouTube Influencers

Finding a YouTube influencer isn’t the same as finding a creator on TikTok or Instagram. On YouTube, a video can keep generating views months or even years after it was published. A creator with 80,000 subscribers might have more influence over a specific buying decision than a channel with a million subscribers, especially if their…

How to Find TikTok Influencers

Finding a TikTok influencer is a little different from finding an Instagram influencer. On Instagram, you might start with someone’s follower count, profile, and polished feed. On TikTok, a creator with 30,000 followers can suddenly put a video in front of hundreds of thousands of people. A creator’s influence is often tied as much to…

How to Find Instagram Influencers

Instagram is full of potential creators, but finding someone worth partnering with takes more than typing your industry into the search bar. The interesting part of Instagram influencer discovery is that influence can show up in several different places. It might be a creator whose Reels regularly reach hundreds of thousands of people, a niche…

Why Your AI-Written HARO Pitch Might Never Reach a Journalist

About 21% of pitches submitted through HARO are flagged as fully AI-generated, and roughly 35% of journalists have chosen not to receive them. Here’s what that means if you’re using HARO to get media coverage. If you’re a founder, marketer, or PR professional trying to get your company featured in the media, writing a strong…

AI Is Changing PR Outreach — But It Can’t Do the Job Alone

PR professionals share the real-world limits of AI tools, and the smart workarounds they’ve found. Artificial intelligence has become a go-to tool for public relations professionals looking to work faster and pitch smarter. But ask anyone who has actually tried to run…

7 Proven Ways to Land PR Packages as a Content Creator

By Victor

Hsi, Founder & Community Manager, PRpackages.io – PR Package & PR Lists Database The PR world is changing—and it’s more accessible than ever. Micro-influencers, niche creators, and even beginners are getting gifted. If you’ve got creativity and consistency, you’re halfway there! Brands nowadays care more about your content quality and engagement than…

How Do You Get a Featured Snippet on Google?

To help you understand how to secure a featured snippet on Google, we’ve gathered insights from nine professionals who’ve accomplished just that! From trying a customer-focused strategy to using the direct answer target strategy, these professionals share their successful keyword strategies and how they achieved their…

What Are Examples of Unethical Public Relations?

To shed light on the darker side of public relations, we asked professionals from various industries to share examples of unethical PR campaigns they’ve encountered. From Walmart’s misleading blog campaign to H&M’s racially insensitive marketing efforts, here are nine examples of unethical public relations shared by CEOs, founders,…

How do I get my product on Good Morning America?

From hiring a PR agency to leveraging viral TikTok challenges, here are seventeen answers from marketing and business leaders on how to get a product featured on Good Morning America (GMA): Leverage Viral Tiktok Challenges and Get Noticed! Figure Out Which Producer You Need to…

How do you write a good sales cover letter?

14 Tips for Writing a Cover Letter for a Sales Role How do you write a good sales cover letter? Here are 14 tips for writing a cover letter for a sales role from career coaches, recruiters, and business leaders: Be Creative and Showcase Strengths Highlight Your Passion, Your ‘why’ Show Your Best Accomplishments –…

What’s a good subject line for an introduction email? 10 Answers

What’s a good subject line for an introduction email? What should the subject line be for an email introduction? Here are ten answers to good subject lines for an introduction email to introduce “Adrian” to “Deepak.” Adrian Meet Deepak <> Deepak Meet Adrian Hi Adrian, I Want to Connect You With Deepak Adrian – Deepak…

How do journalists find expert sources? 15 Answers

How do journalists find expert sources? Where do journalists find expert sources for articles? From official government websites to universities to Terkel, here are 15 answers to how journalists find expert sources: Official Government Websites The Help a B2B Writer Website Google Scholar HARO Communities On Reddit Terkel Universities ProfNet Social Media Leverage Search Engines…

What grammar rules are often broken? 18 Answers

What grammar rules are often broken? What grammar rules should be broken? From sentence fragments to incorrect apostrophes to pronoun rules, here are 18 answers to what grammar are often broken: Sentence Fragments Periods Always Need to Go Before a Quotation Mark Beginning a Sentence With Conjunctions Compliment vs Complement The Comma Before a Name…

7 Sites That Pay For Guest Posts

What is one website you know of that pays writers for guest posts? To help you identify websites that pay writers for guest posts, we asked writers, bloggers and business leaders this question for their best recommendations. From Funds for Writers to Freshbooks to BlogPaws, there are several websites that would pay you to post…

What are some questions to start a conversation?

What is one question that is guaranteed to start a conversation? To help you start conversations with other people easily, we asked communication coaches and people managers this question for their best conversation starters. From “What Was Your Highlight of the Day?” to “Are You a Cat Or a Dog Person?,” there are several questions…

Do Facebook Lead Ads Work?

Elaborate on your experience. To help you best generate leads with Facebook ads, we asked digital marketing professionals and social media managers this question for their best insights. There are several experiences shared that shed light on how to work your ads on Facebook to generate leads that you can…

How do you write a press release after an event?

What are some tips for writing a post-event press release? To help you write post-event press releases, we asked marketing experts and other business leaders this question for their best pieces of advice. From showcasing success to focusing on the introduction, there are several tips that may help you with post event press releases in…

What are the different types of press releases?

What is one type of press release that is effective? To help you best identify press release types that are most effective, we asked PR managers, journalists and reporters this question for their best insights. From a launch press release to an award press release to a press release of a case study, there are…

What should a press release contain?

What are the critical elements and parts of a press release? To help you write the most complete press release, we asked PR managers, journalists and reporters this question for their best insights. From the main points to contact information to the headline, there are several elements that are considered salient to a well-crafted press…

How many words should a press release be?

To help you have success with your press releases, we asked PR professionals, journalists and reporters this question for their best insights. From being as concise as possible to basing the number on the type of release and audience, there are several ideas about the number of…

Why are animals used in marketing & advertising?

Why does the entertainment industry find success using cute pets and animals in marketing initiatives? To help you recognize the power of using cute animals and pets in marketing campaigns, we asked marketing experts and business leaders this question for their best insights. There are several insights that explain the unique appeal of marketing ads…